By Alvin Lora
Activist group Apple Against Apartheid, in collaboration with Friends of The Congo, gathered outside Apple’s Fifth Avenue store October 23 to protest the company’s support of Israel. The protesters used the company’s launch of the iPhone Duo to bring attention to the working conditions of Congolese who mine materials used in smart phones. The groups called on Apple to investigate how its operations have affected these communities and to meet with Palestinian and Congolese representatives to develop better corporate policies. They also demanded that Apple close its offices in Jerusalem and prevent minerals controlled, taxed, or trafficked by armed groups from entering its supply chain.
Minutes before the protest began, demonstrators prepared for the long day ahead.
The rally began at 5 pm with protesters standing in front of the store chanting “Free Palestine!” as shoppers arrived to purchase the new iPhone Duo. The group attempted to confront shoppers with the impact of their purchases.
Volunteers, supporters, and organizers showed up to help, along with photographers who came to capture the moment.
Some passersby showed their support for the protesters by accepting flyers explaining how they could put pressure on Apple and assist in the current situation in Palestine. Pamphlets contained QR codes provided information about the ongoing issues, and resources to help.
As the day continued, the voices of the protesters grew louder, even in the face of mockery from those who opposed their message.
After a slight physical altercation between a protester and an agitated citizen, pamphlets flew to the ground.
These two men stood for almost three hours holding this sign.
This woman said she has been protesting in Manhattan for three years.
“Capitalism is a cage” was part of the message of the day.